Asset Value Investors & MoneyWeek: Raising the Bar for Virtual Investor Events

The Challenge

Asset Value Investors (AVI), a leader in global asset-backed investments, needed to engage sophisticated investors and analysts against a backdrop of economic uncertainty and regulatory scrutiny. Recognising that digital investor communications now set the tone for brand perception, the AVI team sought to leverage a strategic partnership with MoneyWeek to reach a highly relevant, high-value audience. But expectations were high—quality, reliability, and regulatory compliance were non-negotiable.

What They Needed

AVI required a specialist partner who could:

• Ensure bulletproof technical execution and compliance for live presentations by senior fund managers and analysts.
• Deliver a premium, broadcast-quality online event—distinct from generic webinars or basic live calls.
• Guarantee brand consistency across every touchpoint, from registration to post-event follow up.
• Maximise reach and ongoing value, utilising MoneyWeek’s platform and audience.

Our Approach

Working in close partnership with our sister agency Hub, Bombora delivered an integrated solution that combined:

• Campaign strategy and audience management (via Hub), ensuring delegate journeys, comms, and campaign integration met the expectations of both AVI and MoneyWeek’s sophisticated audiences.
• Broadcast-quality technical production, live event management, and compliance support (via Bombora), tailoring the format and platform for live Q&A, fund manager presentations, and secure disclosures.

Key steps included:

• Rigorous tech checks and rehearsals with all remote and studio speakers, logging into multiple platforms to ensure seamless handoffs and contingency support.
• Bespoke, co-branded registration and content landing pages, harnessing MoneyWeek’s credibility while reflecting AVI’s values and regulatory requirements.
• Full live production, with real-time moderation, event troubleshooting, and adherence to financial-comms guidelines.
• Audience analytics, tracking registrations, live engagement, and on-demand interaction rates.
• Post-event editing and content repurposing, providing AVI and MoneyWeek with video and data assets to support future relationship-building and lead nurturing.

The Results

• Expanded Reach: AVI attracted a broader segment of engaged investors, leveraging MoneyWeek’s readership and partnership credibility.
• Reliability & Compliance: Senior fund managers and external speakers could focus on delivering insights, confident that brand and regulatory standards were being enforced throughout the session.
• Deeper Engagement: Professional moderation, lively Q&A, and polished production reduced audience drop-off and increased active participation.
• Lasting Value: On-demand assets and audience analytics extended event value well beyond the live moment, supporting AVI’s ongoing investor relations.

The Takeaway

For AVI and MoneyWeek, this project proved that cross-agency partnerships deliver best-in-class outcomes. By joining Hub’s strategic event planning and marketing management with Bombora’s technical broadcast specialism, the teams produced a repeatable, scalable model for high-stakes investor communications—raising the bar for digital finance events.

What This Means For You

When reputation, compliance, and reach matter, integrated expertise is essential. Bombora and Hub ensure that investment managers, boards, and investors all benefit from events that are secure, seamless, and consistently on-message. Technical precision, best-in-class content, and frictionless delegate experiences are not only achievable—they’re now the standard.

Services Highlighted in This Project

• Webinars & Live Streaming: Secure, compliant virtual broadcasts for fund managers, analysts, and investor updates.
• Virtual Events: End-to-end planning, registration, and live moderation.
• Highlights Videos: Extend reach and engagement with repurposed content for on-demand channels.
• Delegate and Campaign Management (Hub): Full campaign planning, comms, and analytics support for complex financial client needs.

For premium, problem-free investor communications and partnership-driven service, Get in touch for a conversation about your next event.