How Wedlake Bell Went From Zero Digital Presence To Winning New Work Through Webinars and Podcasts

The Challenge

Wedlake Bell, a contemporary London law firm with 59 partners and over 170 lawyers, saw that competitors were already producing webinars, webcasts, and video content. With no prior digital experience, they risked being left behind.
The job to be done: help the firm go digital quickly, credibly, and without distracting lawyers from their core work.

What They Needed

• A professional webinar production that could be streamed live to clients worldwide.
• Support with presentations, interactivity, and Q&A to keep the audience engaged.
• An on-demand version for wider reach and future marketing.

Our Approach

We made it simple for Wedlake Bell to step into digital content:

• End-to-end production: We handled the entire technical process so the firm could focus on its expertise.
• Location-based setup: Broadcast PowerPoint presentations and speaker content directly from the comfort of their offices.
• Interactive delivery: Integrated a live Q&A to enable presenters to engage with clients worldwide in real time.
• Post-event value: Produced an on-demand version, distributed via a targeted email campaign to extend reach.

The Results

• The first live webinar was a resounding success, attracting clients worldwide.
• Wedlake Bell enhanced client relationships, built new contacts, and directly secured new lines of work.
• They’ve since scaled their digital presence with multiple webinars and a podcast series.

The Takeaway

This wasn’t just about running one webinar — it was about establishing Wedlake Bell as a confident, credible digital presence in a competitive legal market.

What This Means For You

If you’re a professional services firm starting your digital journey, we can help you launch webinars, video podcasts, or virtual events that build credibility and generate real business outcomes. Just like we did for Wedlake Bell.

Services Highlighted in This Project

• Webinars & Live Streaming:  Just as we produced a live-streamed webinar from Wedlake Bell’s offices — complete with presentation integration and live Q&A — we can help you go live too, whether it’s your first digital event or your fiftieth. All you need to do is focus on your message — we’ll handle the rest.
• Promotional Services: Just as we helped promote the on-demand version via a successful email campaign, we can support your audience growth and engagement with strategic pre- and post-event promotion.

Other Services We Offer

• Virtual Events: Take a single webinar to a full-scale legal, policy, or professional development event.
• Branded Graphics Packages:  Add branded intros, lower thirds, transitions and title cards to your webinars to enhance professionalism and trust.
• Highlights Videos: Summarise your webinars or events into short, powerful videos for marketing or recap purposes.
• Hybrid Events: Bring together in-office speakers with remote guests or audiences for flexible delivery.
• Social Media Live Streaming: Expand your legal expertise or firm insights to platforms like LinkedIn, where your professional audience already lives.
• Video Podcast Production: Record expert interviews, panel discussions, or thought leadership conversations as professionally produced video podcasts. We provide studio or on-location filming, multi-camera production, broadcast-quality audio, and editing—creating engaging content ready for LinkedIn, YouTube, and audio platforms.

Whether you’re launching your very first webinar or scaling up your digital client engagement, Bombora provides everything you need — technically and creatively — to deliver with confidence. From professional services to thought leadership — we help firms show up digitally with clarity, confidence, and polish.

Need to know more? Get in touch to arrange a call.